Falter is a weekly city magazine. Many people read it because Falter offers a good overview of the many events that happen in and around Vienna.
I like the overall political orientation of the editorial staff.
But sometimes I really wonder: “Who is the target group of Falter?”
Is Falter addressing the alternative mainstream? Or not?

Today I scrolled the last issue and took a close look at the small advertisements. Classifieds often are a good way to learn more about the readership of a print product.

Well…
(Click to enlarge)

Taoist sexual body work?
Blonds relaxing in the sun?
Encounter seminar?
Pilates?
Wisdom in the coffee house (buddha.at)?
Shaman summer and vision days?
Feng Shui education?
Breast enlargment with hormones?
Skan Body Psycho Therapy?

Oh no.